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True Belly Serum

True Belly Serum

💕 Nourishes skin through every stage — bump to baby

💕 No harsh chemicals or artificial fragrance

💕 Deep hydration to soothe itchy, stretching skin

💕 From first kicks to postpartum snuggles

🔴 Note: Only 13 units left in stock

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True Belly Serum

True Belly Serum

Regular price $39.95
Regular price $39.95 Sale price $49.95
SAVE 20% Sold out

Replenish and strengthen your skin as it stretches. True Belly Serum penetrates deep to deliver intense hydration and essential nutrients, boosting your skin’s elasticity and resilience. By infusing moisture and collagen-supporting actives, it helps prevent the tiny tears under your skin that cause stretch marks. Lightweight and fast-absorbing, it won’t leave a greasy feel or stain, so you can get dressed right after applying. Keep using it post-baby to help your skin bounce back – our formula supports repair and fading for existing marks, too. (And yes, it’s totally safe for breastfeeding, so you can nurture your skin while nurturing baby.)

True Belly Serum uses science-backed ingredients (like Centella asiatica and hyaluronic acid) that dermatologists specifically recommend to help prevent stretch marks. We’ve combined traditional plant remedies with modern dermatological science to care for your changing body. The result? Skin that feels softer, stronger, and more supported through every beautiful stage of motherhood.

What You’ll Love:

  • Pregnancy-safe and toxin-free – No retinoids, parabens, phthalates or sulfates (nothing your OB would warn against)
  • Fast-absorbing, non-greasy feel – Won’t leave you sticky or ruin your clothes
  • Light natural scent (from botanical extracts, no artificial perfume) – gentle even on a sensitive pregnant nose
  • Concentrated formula – A little goes a long way (one bottle can last for months)
  • Instant soothing – Calms itchiness and tightness on contact for immediate comfort

Ingredients You Can Feel Good About:

  • Centella Asiatica (Gotu Kola): Stimulates collagen production to improve skin elasticity and strength – one study showed a cream with Centella significantly improved elasticity and reduced stretch marks by 60%.
  • Shea Butter & Cocoa Butter: Rich in fatty acids and vitamin E, they deeply nourish and strengthen the skin by increasing collagen and improving elasticity, visibly reducing the appearance of stretch marks.
  • Plant Oils (Jojoba & Coconut): These natural oils mimic skin’s own oils to lock in moisture and maintain elasticity. Keeping skin well-hydrated and supple helps prevent and reduce stretch marks.
  • Hyaluronic Acid: A powerful humectant that attracts and retains hydration for plumper, more elastic skin. (The AAD even recommends hyaluronic acid to help prevent stretch marks during pregnancy)
  • Vitamin E: A potent antioxidant that supports skin healing and regeneration. It helps repair damaged skin fibers and may fade the color of existing marks over time.

(All ingredients are 100% pregnancy- and nursing-safe, dermatologist-tested, and free from artificial additives.)

At Nurtovia, we stand behind every stitch — which is why you get a 30-Day, No-Questions-Asked Guarantee. Don’t love it? Send it back. There’s zero risk and all the reward.

We offer fast, reliable shipping on all orders. Due to high demand from recent viral attention (thank you 💕), orders may take 5–9 business days to arrive.

Your HeyBaby™ set will be your favorite set, and we’re working hard to get it to your door ASAP.

Questions? Our friendly support team is here to help with anything you need.

  • “I used True Belly Serum through my third trimester and during recovery, and it was a lifesaver. It’s gentle enough to use right after delivery, and my skin stayed soft even when everything else felt sore.”

    Sarah K
  • “I applied this serum throughout my pregnancy, and it kept my skin comfortable and itch-free. Even after baby arrived, I’m still using it daily to keep my belly moisturized as it shrinks back.”

    Katie B
  • “I’m 7 months pregnant and this is the only thing keeping my skin from feeling like it’s going to tear. It’s so soothing, and I actually love the subtle scent!”

    Fumia
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    Protects During Pregnancy — Helps Heal Postpartum

    This is the serum that stays with you from baby bump to baby-in-arms. Gentle for expecting bellies, yet powerful enough to help your skin bounce back after birth. Apply daily during pregnancy to protect and nourish your stretching skin, then keep applying after baby arrives to help your body recover. Our clean, natural formula is safe for breastfeeding (no worries about any nasties absorbing into you or baby), so you can continue your routine with peace of mind.

    100% Safe for Breastfeeding & Postpartum Use.

    And the result? Fading marks, firmer skin, and lasting moisture as you heal. True Belly Serum isn’t just for pregnancy — it’s a postpartum must-have to help your skin repair itself while you focus on healing and your new baby. Because even though your little one is here, your skin is still on a journey.

    What Moms Are Saying:

    “I was honestly scared to try another stretch mark product because nothing worked during my first pregnancy.

    This serum is different – my skin feels more elastic and I haven’t gotten a single new stretch mark at 33 weeks.

    The texture is so light and not sticky, I can wear it all day without feeling greasy.”

    — Emily R., 33 weeks pregnant ⭐⭐⭐⭐⭐

    • 🤩 Silky, Non-Greasy Feel

      Absorbs quickly with no sticky residue. Just soft, moisturized skin that feels like it’s getting a gentle hug.

    • 🤰🏼 Supports Skin Through Every Stage

      Elasticity that grows with you, not against you. Pregnant belly, postpartum recovery, and everything in between — one serum for all stages of your journey.

    • ✨ Quick, Effortless Self-Care

      Takes just minutes to apply, so it’s easy to fit into your morning or bedtime routine. No fuss, no mess – just an uplifting daily ritual (even when you’re exhausted).

      Deep, Nourishing Hydration for Your Growing Belly

      From second-trimester bloat to midnight feeds and newborn snuggles — this set moves with your body and your life.

      Soft where you need softness. Stretchy where you need space. Supportive when everything feels sore.

      No thinking, no styling — just one go-to outfit that always fits, flatters, and feels good.

      Still comfortable up to 35+ weeks, & stays soft even after real life repetitive washing.


      What Lizzy, Mom of 1 Said:

      "Every maternity set I tried before either slid down under my belly or felt restrictive.

      This one stays up without squeezing, and the fabric is so soft I forget I’m wearing maternity clothes.

      Huge bonus — it still fits postpartum and didn’t stretch out after washing."

      Lizzy A., mom of 1 ⭐⭐⭐⭐⭐

      • Incredibly Gentle & Soothing

        Goes on silky-smooth with a naturally calming feel. No irritation, just instant relief for tight, dry skin.

      • Safe for All Skin Types

        Dry, oily, or sensitive, this serum adapts to nourish your skin without clogging pores or causing breakouts. (Tested hypoallergenic.)

      • All-Day Moisture, Zero Residue

        Locks in hydration for 24-hour comfort so you stay soft and moisturized around the clock, without any greasy shine or need to reapply.

      • Consciously Clean & Cruelty-Free

        Every ingredient is vetted for safety during pregnancy and beyond. No nasty chemicals, no animal testing — just pure, plant-based goodness for you and baby.

        Confidence You’ll Feel in Your Skin

        Gentle, effective, and empowering, True Belly Serum is designed to care for your skin through early mornings, busy days, and sleepless nights – delivering soothing comfort every step of the way. From sunrise sickness to midnight feedings, it’s one little ritual that can make a big difference in how you feel. As your body transforms to bring new life, you deserve to feel comfortable and confident in your own skin. This is more than a serum – it’s a daily reminder that you’re caring for yourself, too.

        And finally... a stretch mark solution that actually works as hard as you do.

        What Megan, a Postpartum Mom, Said:

        “I didn’t want to spend money on another stretch mark product after having my baby.

        My stretch marks were so red and itchy, I thought nothing could really help.

        But this serum surprised me – it calms the itch, keeps my skin cool when I get hot flashes, and my stretch marks have started to fade.

        It hasn’t irritated my skin at all. I actually look forward to putting it on every day now.”

        — Megan S., postpartum mom ⭐⭐⭐⭐⭐

        Try It For 30 Days Risk-Free

        At Nurtovia, we stand behind every stitch — which is why you get a 30-Day, No-Questions-Asked Guarantee. Don’t love it? Send it back. There’s zero risk and all the reward.